This initiative calls on Member countries to implement the following broadband-related policies, among others:

• Effective competition and continued liberalization in infrastructure, network services...
• Policies that encourage investment in new technological infrastructure, content and applications in order to ensure wide take-up.
• Technologically neutral policy and regulation among competing and developing technologies to encourage interoperability, innovation and expand[ed] choice...
• Recognition of the primary role of the private sector in the expansion of coverage and the use of broadband, with complementary government initiatives that take care not to distort the market...
• Policies that promote access on fair terms and at competitive prices to all communities, irrespective of location, in order to realize the full benefits of broadband services...
• Regulatory frameworks that balance the interests of suppliers and users, in areas such as the protection of intellectual property rights and digital rights management, without disadvantaging innovative e-business models...

According to the OECD press release of 12 February 2004, "Without comprehensive action... there is a danger that some countries could miss out on new market opportunities and growth through innovation and productivity increases."

Through this initiative, governments are stating that they must cooperate to promote appropriate infrastructure and a competitive economic environment.